From February 19 to March 2, Devernois celebrated its local know-how and craftsmanship through a series of exclusive couture workshops organized in five boutiques: Clermont-Ferrand, Vichy, Lyon Herriot, Bordeaux and Passy.

These creative afternoons, designed to accompany the launch of our new spring-summer 2025 collection, allowed our customers to immerse themselves in the world of Maison Devernois and discover the expertise of our artisans.

A look back at these moments of sharing and passion around French sewing and craftsmanship.

Sharing, transmission and conviviality

During these workshops, our customers had the opportunity to choose between having a wool eyeglass case or card holder made, available in several colors. Welcomed by our Roanne seamstresses, they were able to leave with a unique, personalized gift from Devernois, a testament to our commitment to local and authentic craftsmanship.

These special moments also provided an opportunity for rich exchanges between our customers and our seamstresses. Discussions focused on our expertise, collections, and manufacturing processes: each workshop provided an opportunity to build relationships and share the passion that has always driven our brand.

These workshops were a wonderful opportunity to recall the essential values ​​of Devernois: our heritage, our artisanal excellence and our love for wool.

By creating these moments of conviviality and sharing, we have not only strengthened the loyalty of our customers, but also succeeded in attracting new fans of our House.

A big thank you to JD Dépannage for lending us the sewing machines, without which this moment would not have been possible!

To make sure you don't miss any of our news and exclusive events, follow us on social media and subscribe to our newsletter!